MANAGEMENT : DATA QUALITY
Refer Pages ( 249-250 )
What are the problem?
company? BT Group
Problem? data quality => poor product invebtory data + customer billing errors
impact hindering interaction with customer & supplier
Problems with management?.
Emerson all names are written the same way for all regions & the gives poor data.
BT Group: spend time & effort to correct data.
Organization?
Marketing department
Technology?
BT: Product inventory.
Ermerson: Data warehouse
Cintas:multiple database
BoA: Centralized data warehouse
2. What are prosed solutions?
3. What improvements are achieved
4. MIS issues?
=myms=
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